The Federal Government is the largest buyer of Goods and Services in the world. They buy almost everything. Over 2,800 federal agencies buy over $517 billion worth of goods and services annually. The State of Texas alone spends over $14 billion in contracts annually.
Is the market for your product/service saturated? Government agencies buy almost everything. Through government contracting, your market is expanded across the nation and beyond.
Is there a seasonal demand for your product/service? Government contracting could smooth out those demand fluctuations.
Marketing to the government diversifies your customer base so you are not overly dependent on one industry or category of customer.
Is your business at full capacity? Government contracting can capitalize on excess capacity.